Using Live Hangouts to Build Your Business

Online marketing has many facets. Having a website, means nothing. Unless of course you have it on display. Your website is just one of millions. How on earth are your customers or potential prospects going to reach your website? Well fear not. Live Hangouts to Build Your Business could be just what you need.

Build you business online

Okay, so you have a great webpage up. It could be a lead capture (landing) page or content page. Creating good quality content is key. You have to provide the millions of Internet searchers with what they want. Focussing on a niche market, would be most helpful. But how do you get people to view your content? How to you create “traffic” to your content?

Actively you can do a few things:

You can promote the url (web address) link manually on social media, in your email signatures and you can advertise your link via paid and free advertising methods.

But because these methods are “active”, it requires your active constant labour and or cash.

Create content that works for you passively. You can do this by:

• Writing blogs.
• Writing articles.
• Making and uploading videos via YouTube, Vimeo and the like.

Good quality content is king. Once created, it will passively work for you 24/7.

Another exciting promotional activity to build your business is Live Video Hangouts

If you use Live Hangouts to answer questions and even interact with your audience, you bring a dimension to the Internet which is sorely missed….a personal touch. People want to connect with REAL people on the Internet. Doing business with someone requires you to know, like and trust that person first. In other words, you have to build a relationship with them. That is hard to do on the Internet.

Enters the power of video. In a video you can show yourself to your market. They can hear you speak. They can decide whether they want to know you more…whether they want to do business with you …..whether you can be trusted.

Taking it one step further, do your video LIVE in a Live Hangout. In order to cater for your audience, you need to promote your live hangout ahead of time.

Creating a Live Hangout to Build Your Business

You will need:

• A gmail address
• With your gmail address you create a YouTube account and a Google + account
• A website where you can host your Live Hangout to make it look cool. (If you don’t have one, and you are a member of TeamWiki you can use the EZHealthBiz website. Contact the site admin at wiki@ezhealthbiz.com to set it up. Alternatively, you can simply just leave it on YouTube and promote the YouTube link alone.
• The next step will be to have Live Streaming into Facebook. More on this option later.

Alternatively, you can watch the Replay Video below as it was later uploaded to Vimeo:

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